Senior Regional Marketing Manager AMEC

Tasks and responsibilities:

• Development of AMEC regional Go-to-Market strategy for Full Service Foundry
• Driving business development activities in AMEC region with a focus on Full Service Foundry offering
• Creating a funnel of opportunities in AMEC and ensuring the achievement of regional design-win targets
• Identifying, escalating, highlighting, driving, and following up on opportunities to identify success factors/requirements for business-wins
• Identifying, escalating, highlighting, driving, and following up on business risks and obstacles to business success
• Building relationships with new customers in the region until they are mature enough to be handed over to sales for account management
• Close collaboration with PL Head and Product Managers for technology roadmaps and market research across AMEC region
• Consolidate technical questions/issues from AMEC customers and drive solutions with local System Solution Engineers as well as with the technical expert team within the PL
• Recognized at the customer as a dedicated BL/PL representative with leverage into BL/PL management and decision-making power
• Educating regional sales on BL/PL strategy and goals, as well as educating BL/PL management on regional/customer needs
• Perform market and competitor analysis in the region and develop a regional market strategy, including Go-to-Market measures
• Identifying and onboarding regional partners to serve as multipliers and an extended hand for our business development efforts
• Support technology design-in, technology launch, and consolidate technology demand planning (short-term product allocation, long-term LTA) with sales and demand planner and drive execution together with regional sales
• Identifying relevant regional industry events and trade shows, plan participation and execute presence either with a booth or simply by visiting for networking or customer meetings
• Supporting the creation of marketing materials (videos, website, demos) to increase market awareness of the Full Service Foundry portfolio

Qualifications:

• University education in Electronics, Physics or Semiconductor Technology, with MBA as a plus
• Several (3+) years of experience in the semiconductor industry, plus several (3+) years in a marketing or business development role
• Familiarity with service business models, ideally in semiconductor manufacturing
• Background in IC design, particularly in analog or mixed signal, is a plus
• Experience with product launch, sales channel, and business partner management
• Good communication and interpersonal skills
• Ability to work independently and as part of a team.
• Problem-solving mindset and analytical thinking.
• High level of motivation and commitment.
• Willingness to travel (up to 50%).