Omni-Channel Director

Director, Omni-Channel USCA Collision, Automotive Refinish

Overview:

The Omni-Channel Director USCA, is responsible for developing and executing integrated sales strategies optimizing multiple distribution channels, including direct sales, distributors, jobbers, retail, and online-to maximize market penetration, sales growth, and customer satisfaction within the refinish industry.

Key Responsibilities

• Develop and implement comprehensiveomni-channel strategies that are tailored to direct, distributor, jobber, retail, and online segments and other sales channels

• Build and maintain strong relationships with channel partners and stakeholders to drive collaboration and sales performance

• Lead cross-functional teams including marketing, sales, IT, supply chain, and customer service to ensure alignment and execution of omni-channel initiatives

• Analyze customer behavior, market trends, emerging technologies, and channel performance data to identify opportunities for growth and improvement and to maintain competitive advantage

• Analyze competitive landscape and customer needs to adapt channel strategies accordingly

• Manage budgets, forecasts, and performance metrics to achieve sales and profitability

• Support channel partners with training, promotional activities, and sales tools to enhance effectiveness

Qualifications:

• Extensive experience in omni-channel strategy, sales management, retail management, or integrated marketing leadership

• Strong relationship-building and negotiation skills

• Strong analytical skills and data-driven decision-making ability

• Excellent communication and cross-functional collaboration, negotiation, and stakeholder management skills

• Ability to manage multiple projects and priorities in a fast-paced environment

• Bachelor's degree in Business, Marketing, or related field; advanced degree preferred

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