Senior Shopify Developer

The Senior Shopify Developer position combines strong development skills with a knowledge of eCommerce performance - contributing to the architecture, development and SEO optimization of our online experience. This role is responsible for both back end and front-end development on Shopify, ensuring high-performance of the website to drive revenue and customer loyalty. You will work directly with our team to lead site performance improvements and end-to-end features development with precision. In addition, you will be responsible for day-to-day website review for implementing website updates, technical SEO application, and timely website fixes.

***While this role is mostly REMOTE, candidates MUST live in California and MUST have the ability to come onsite (Los Angeles) 1-2x per month for meetings. Travel paid by employer****

Benefits include PTO, paid holidays, 401K with 3% company match, insurance benefits, floating holiday, and more.

Responsibilities:

Website Development & Maintenance

* Develop, maintain, and optimize the website for speed, performance, and SEO integrity.

* Scope new functionality requests and implement site build out, new page templates, and A/B testing initiatives.

* Design front-end website architecture and implement user interfaces (UI) and user experiences (UX).

* Work closely with Graphic Designer to ensure website applications collaborate well with their design elements.

* Integrate and manage third-party Shopify apps.

* Oversee testing for design accuracy and functionality and providing feedback to management during the development process.

* Ensure mobile responsiveness and consistency across devices and browsers.

* Conduct daily website audit and debug theme and technical issues timely.

Technical SEO & Performance Optimization

* Optimize Core Web Vitals (LCP, INP, CLS) and follow SEO & accessibility standards.

* Conduct regular site audits to identify and resolve crawl errors, 404s, and indexation issues.

* Implement structured data (schema markup), canonical tags, and internal link optimization.

* Manage redirects, site maps, and robots.txt files to optimize crawl efficiency.

* Collaborate with content team to align technical updates with ongoing campaigns.

* Configure and maintain Google Analytics 4 (GA4), Search Console, Merchant Center and Tag Manager tracking.

* Evaluate the needs of users and analyze any technical issues to generate reports and technical recommendations.

* Collaborate with teams to identify friction points in the purchasing process and implement improvements that boost conversion and customer satisfaction.

Qualifications:

Technical Skills & Experience

* Must have proven developer expertise of Shopify and DTC ecommerce, preferably fashion or beauty.

* Deep knowledge of front end technologies (HTML5, CSS3/SCSS, JavaScript, React or similar frameworks) and back end development (Node.js, Java or equivalent).

* Familiarity with JSON, AJAX, and jQuery

* Strong understand of Shopify Liquid, theme structure and Shopify Admin.

* Familiarity with Shopify API and platform knowledge.

* Understanding of responsive design, cross-browser compatibility, and mobile-first development.

* Strong understanding of Shopify SEO, URL structures, and metadata management.

* Proven success improving site speed and Core Web Vitals.

* Strong sense of user experience (UX) and visual hierarchy.

* Basic design knowledge of UI/UX and prototype design on Figma.

* Comfortable with Shopify analytics, reports, and Google integrations.

* Knowledge of conversion rate optimization (CRO), SEO monitoring tools and accessibility standards.

* Experience with Klaviyo and Hubspot integration, a plus.

Additional Qualifications

* Location: must live in California and attend 1-2 monthly meetings onsite in Los Angeles (paid travel)

* Must be available to meet with the team weekly.

* Must address technical issues timely (ie. urgent issues within 24 hours).

* Ability to produce high quality of work with a strong focus on detail.

* Strong communication and collaboration skills to clearly discuss ideas, technical concepts, and feedback.

* Strong problem-solving skills to translate client requirements into technical implementations.